Looking for an agency pitch or two? Here’s quick intel on four brands that are changing their marketing leadership.
VW gets new US CMO from Kia. Saad Chehab joins this position in the middle of a brand repositioning. Saad has extensive experience in the autumn industry, having worked at Kia and Chrysler.
Activision Blizzard hires marketing leader from CAA. David Messinger joins the makers of Call of Duty with over 15 years of tenure at Creative Artists Agency. David has held various board positions in the entertainment industry and seems to be a great fit for his new role. Activision Blizzard is based out of Santa Monica, CA.
Changes taking place at Walmart. The Chief Marketing Officer leaves while a new leader is hired (but not a CMO). And the brand will continue to look for marketing leaders as they restructure the department.
Ancestry.com brings on new Chief Revenue Officer from Farmer’s Insurance. Mike Linton spent 8 years in marketing leadership at Farmer’s before leaving for Ancestry.com. With a title change: from CMO too CRO.
This post was published on 9/26/19.