Hello, agency leaders. Thunderclap’s leader here. Here’s a quick snapshot of recent and more noteworthy client-side Chief Marketing Officer changes. They’re pulled from trades like Ad Age, Adweek, others and, of course, a proprietary Google alert. This particular post was published Monday, July 2nd.
Target has new CMO and something new: Chief Customer Officer
Auntie Anne’s gets new marketing boss
You know how it works: CMO changes beget agency pitches beget staff changes beget agency hires. Should you be looking for intel closer to the Moment of Hire, I encourage you to explore the post category that captures agency pitches, wins and losses.
If you’re looking for ways to get smarter on agency new business, I suggest checking out Thunderclap’s other website.
And if you’d simply like to discuss a growth-related challenge keeping you up at night, feel free to give yours truly a shout.
Thanks. And happy agency-ing.