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Thunderclap | Advertising and Marketing Recruiter

When you bring business development strategies to recruiting, it's the perfect storm for success.

By SteveCongdon

At a glance: CMO movement in 2018

This is a powerful little new business prospecting tool for you, coming from a well-known recruiting firm. Check it out.

Spencer Stuart infographic on 2018 CMO Movement

It’s even broken out by rough category for you. This Thunderclap post was published 11/16/18. Unknown when Spencer Stuart originally published their work.

But when you glance at the list, here are some relevant questions that can inspire revenue growth for your agency. Some of which you can farm out to someone on your team…

  • How does this list compare with your new business interests?
  • When did these changes happen, and what agency shifts might happen as a result?
  • Do the brands in specific categories have anything in common?
  • How might Spencer Stuart’s thinking jumpstart a thought or two of your own?
  • Where was the new CMO at brand XYZ working before? Is that a good fit for you?
  • How can you differentiate yourself in your approach to these new CMOs?
  • How does your agency’s special sauce align with common CMO challenges?

And the list goes on. Don’t make me pull this car over! But should you wish to discuss it further, give me a shout.

Happy weekend.

Oh, and here’s a list of recent pitch predictions – some of which may be on the above link.

photo credit: alasdair massie Sunset walk by the radio telescopes via photopin (license)

Filed Under: Agency Growth, Pitch Predictions

Intrigued and Wanna Learn More?

Thanks for reading. And glad this got you thinking!

If you’re an agency…
Give us a shout to talk about your next hard-to-find search, a thorny retention or diversity leadership challenge.

If you’re a candidate…
You can give us a shout, too. We know terrific agencies that are looking to hire great people.

Regardless of who you are, feel free to share this post with anyone it might help. Thanks!

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What Others Say

  • "Thunderclap was a great partner in our search for a business development leader. They were thoughtful and transparent throughout the search and took time to understand our organization at a very deep and authentic level. Never once did it feel like a rehash of candidates who tick boxes on paper. Each candidate they presented was thoroughly vetted to our needs and our organization which made the entire process a pleasure. I look forward to working with Thunderclap on future hires."
    Director of Talent, New Business Leader search, mid-sized agency
  • “My search was for a new business leader at a mid-sized regional agency. While candidates are open to relocating to that market, it’s not on everyone’s radar screen. Steve Congdon at Thunderclap gave me a terrific candidate that the agency loved. She’s now on their Executive Leadership Committee.”
    President, leading southeast US recruiting firm
  • “We gave Thunderclap a search for a Senior AE that needed agriculture experience, which is hard to find. And they delivered."
    Senior Recruiter, regional office, global agency
  • “I’ve given Thunderclap several recruiting assignments over the years across three departments: account management, planning and new business. It’s a pleasure working with them. They know our industry and our agency very well. Their candidates fit our requirements and I know they’re a cultural fit when they come from Steve's firm.”
    Managing Director, multiple searches, global network agency
  • “The agency was looking to hire a new Group Account Director that was going to be on a plane every week. Steve found just the right professional for this Top Ten Holding Company Account. I had several great options and they were well prepared.”
    Recruiter, Group Account Director search, global holding company agency
  • "After briefing Steve on what was needed, his company was able to quickly source several well qualified candidates that matched the jobs specs. Thunderclap screened them and submitted the best of the pack. One was hired and continues to be one of our top performers. Couldn't be more pleased with Thunderclap's quick response, professionalism and [I] look forward to working together again."  
    Recruiter, New Business Leader search, 300-person holding company agency

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Thunderclap has been helping agencies grow through staffing, strategy and new business since 2003. More than 70 percent of our business comes from repeat and referral sources.

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