New CMO brought on at Land O’Lakes

Hello, ad agency new business maven and seeker of the very best agency talent… you should know that a new Chief Marketing Officer has joined CPG giant Land O’Lakes.  And…he’s an agency professional. Tim Scott was leading mcgarrybowen Chicago and has been in account management at other Second City shops like DDB, JWT and FCB.

What? You’re not one of those agencies, but have exceptionally strong CPG chops? Still worth knowing, my friend. But like you, I do suspect these shops and/or those that know Tim will have a better shot at the business. But how is that different than any other pitch? Anywho…