Find a new agency or client-side job through job triggers

Hello there, job seeker. No doubt about it. Places like TalentZoo and LinkedIN are terrific places for online job listings. But  what about the step that happens BEFORE a job is posted? You know, the thing that triggers the employer’s need to fill the position.  What are the reasons new people get hired either on the agency side or the client side?

Client Side Job Triggers

These things typically are leading indicators there will be employment opportunities on the client side:

  • New CEO, President or CMO
  • Existing staff promotions / departures
  • Exceptionally large business gains
  • Bad business results
  • Office location changes
  • Mergers & Acquisitions
  • Macro economic indicators
  • New funding sources

Agency Side Job Triggers

Looking for a new agency gig? This list is not all that much different from the client-side list.

  • New piece of business
  • Existing staff promotions / departures
  • New senior managers
  • New department managers
  • M&A
  • Missing digital / big data / social media capabilities

The Importance of Job Triggers

One could ask, “why should I even identify these triggers?” Glad you asked! It doesn’t matter if you are searching for a client-side job or an agency one. Here are just two reasons why identifying triggers can put you in a better position to get that coveted new job:

  • Give yourself more time to win the job. Generally speaking, with more times, you can craft a better strategy for how to differentiate your candidacy and put your pitch in front of the hiring manager.
  • Get ahead of the competition. It’s a race, right? As soon as the job is posted, the employer will be flooded with calls, emails and letters. By seeing the employer’s future need, you can beat the massive influx of resumes and dramatically increase the chances of being properly considered.

Hope this spurs you to think about your job search a little differently. For more career-minded thinking on this website, check out the career blog post category.

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