Marketing veteran hired at Shutterstock

So, Shutterstock has a new CMO. While this may be a small brand, seems like the creative opportunity would attract some great agencies. The new Chief Marketing Officer, Jeff Weiser, looks to have a background that’s heavy in tech, digital and analytics. Bring your big data speak!

Shutterstock features over 84 million royalty-free images and is adding nearly 1 million each week. But you know that numbers should only be part of this brand story.  If you have experience helping small digital companies differentiate themselves and grow revenues, you should learn more about them.

Shutterstock clicks on new leader

One of the larger digital stock image players, Shutterstock, has just hired a new CMO.  The new Chief Marketing Officer, Aditi Javeri Gokhale has more than just a cool name. She brings terrific experience to this leading business brand. Beyond digital chops, it looks like she has a strong record of launching new products. And she’s worked with Nutrisystem, Travelocity, and American Express.

So, expect innovation coming out of Shutterstock in the way of new products, campaigns, and just maybe a new agency partner.

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