Meet your secret weapon.

Agencies win by getting into more and better pitches and/or by improving their close ratio. We’ve pulled together a suite of services that help you do just that:

  • New business coaching and advice
  • Prospecting strategy & execution
  • Relationship-based pipeline management
  • M&A and strategic alliances
  • RFP planning, editing, coaching
  • Organic growth plans
  • Prospect relationship building
  • Pitch strategy & execution
  • Brand and decision-maker research
  • Awareness and thought-leader programs
  • New business training
  • Outsource management
  • New business staff recruiting

Your firm and client secrets are safe: confidentiality and conflict policies
are iron-clad and spelled out in a letter of agreement.


Consider us an extension of your in-house resources.

Equal parts wingman, pitch guru and new business coach, Thunderclap has developed a range of projects and unique, truly innovative programs that help agencies reach new business goals. You can work with us on a project or retainer basis. Retainers are either part-time or full-time. Projects generally run between $3,000 – $10,000.

Sample projects:

  • RFP research and writing
  • Inbound lead generating prospecting plan
  • Search consultant perception study
  • New CMO backgrounder and change management plan
  • Brand or category backgrounders
  • Maternity leave new business support
  • Credentials presentation development
  • Agency M&A candidate list and introductions
  • Senior agency leader recruitment
  • CRM platform development and prospecting execution
  • Online/offline new business collateral
  • New business staffing plans and & candidate vetting