Hello, agency new business development fan! Did you know that Casual Male Retail Group got a new CMO? Find the story here. The new professional looks to be responsible for helping transform the Casual Male brand into the DestinationXL label.
As Americans get fatter, this makes a lot of sense. Just sayin’. Should you be wishing for a brand backgrounder to help you identify company, brand and decision-maker intel that can help shape your pitch, feel free to contact Thunderclap. Only one will be made available. Thanks! And, pass the potats.
New business consigliere Steve Congdon owns Thunderclap Consulting Group, a boutique that helps agencies grow through smart, relevant new business prospecting and closing activities. 