Jet.com hires E-trade marketing leader

Jet.com. Who? I know. But let that scare away the big alphabet soup agencies. You know better. Jet.com, a brand that looks to take on Amazon, isn’t even out there yet. But they’ve hired a smart marketer to help them launch. This story gives you some of the details should you wish to see if this is a potential new business pitch for your agency.

The new Chief Marketing Officer will be Lia Landsman, who killed the E-trade talking baby and introduced Kevin Spacey to the financial services brand. She has also worked with Citi and Blackrock.

This company has proven owners and could give Amazon a run for their money. Or would that be our money? Any who, happy pitching.

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