It’s Friday. And this afternoon, I’m short timing it. Much like…wait for it…a kid’s last day of school. And quite possibly, your next new business pitch. What this few hundred will get at is how you can tell you are wasting your time in a pitch. The post was inspired by a comment a friend [...]
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Hello, agency new business development fans. Wanted to make sure you had this in your resource rolodex. Because it could be a great way to make your pitch presentations a more simple and effective. Are you familiar with Indexed? Very cool site run by Jessica Hagy, an illustrator known for her a style of drawing [...]
Hi, folks. Thought you might appreciate a heads up on some interesting articles related to agency RFPs and RFIs. In this post, you’ll learn some tips you can pass along to clients, as well as get a reminder where you can insert client benefit in your agency’s story. All of which will drive new business [...]
This might be a bit basic for many of you. But it’s being shared because it’s an essential new business skill as it relates to your agency’s experience, capabilities or expertise. By “spinning,” I mean, in a word, RELEVANCE. Tying an aspect of your agency story to a prospective client’s need. Here are some common [...]
OK, so part one features some basic time management techniques. You might have even read this post that actually takes a technique or two and adds some new business top spin. These are fine ideas. But here’s a different, perhaps more interesting way of looking at how you can get things done in agency new [...]